Crossing borders, one story at the time
Jolene Prins
I’m Jolene Prins, Managing Director of THEY, a creative agency that helps leaders improve their strategic communication.
At the Indian Insight Festival, I will share practical tips and advice surrounding the nuances of working in India. By providing insight into some of the historical roots of this rich culture and its practices, I hope to show how leaders can use cultural understanding to build trust through collaborating with mutual respect and efficiency, no matter where or with whom they work.
Biografie
I’m Jolene Prins, Managing Director of THEY, a creative agency that helps leaders improve their strategic communication. Drawing on my experiences in India and the Netherlands, I have built an international career focused on connecting cultures by helping people navigate differences with clarity and confidence.
Living and working in both Amsterdam and New Delhi, I have gained valuable insights into cross-cultural communication and team management, especially issues such as different attitudes toward hierarchies, communication styles, and time management. When things get lost in translation — even the smallest things —, it can have a big impact on the work floor. Learning how to bridge these gaps allows leaders to go beyond just managing problems to actively leveraging the diversity of their team to achieve more.